[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,The web is about information accessibility Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,It's really a basic human freedom that we Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,are just really beginning to talk about in Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,the last decade. It's important Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,therefore that everybody have this freedom Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,any freedom that's only allocated to a few Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,is not really a freedom. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,The web is about information and it's Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,important that people can access the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,information that they need in order to Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,complete a workflow or get their job done Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,finish a task. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I think the web should be accessible to Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,everyone all the time. I grew up with it Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,being easily accessible to me. It's how Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I learnt information easily. I can't Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,imagine someone not being able to just Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,google something instantly, and getting Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,what they need. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I think websites should be accessible Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,because...the web is founded kinda on this Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,idea of sharing information and if you Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,can't share information or if some people Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,can't see it , then it's not truly being shared. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,We all have different abilities and Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,disabilities, and if we're all going to be Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,able to get the same content and interpret Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,it in a somewhat similar fashion, it has Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,to be given to us in that way and Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,accessible so that we can actually reach Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,it Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,Accessibility is important for a number of Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,reasons. For one, there are laws that Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,apply.Another is, it can relate to our Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,reputation. And a third is thatby paying Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,attention to it, we create a more Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,inclusive educational environment. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I think we are really good as developers Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,at being...focusing on the 80% case. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,Focusing on how do we make every 4 out of Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,every 5 of our users happy. How do we Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,build things for those group of people, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,because the last 20% is always hard. But I Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,say that the web is for 100%. It's for Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,everybody, which is what Tim Burners-Lee Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,said. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I'm definitely am very moved by this Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,notion of inclusiveness. I mean I think Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,that, for me it's a part of who I... Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,this is important to me. But there's Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,also just the sort of, the notion of Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,of having everybody's contributions to the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,sort of...the knowledge. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,Big challenge is, to escape your own Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,viewpoint. And to not make the assumption Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,that everyone sees the web the way you see Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,it, on the device you see, the way Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,you use it. And so when you're creating Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,web pages, that's the biggest challenge, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,is getting outside of where you're sitting. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,The biggest obstacle to accessibility, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I think is...is pure knowledge. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,It's really about putting yourself in the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,mind of a person with disabilities. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,A person who has, who has no motor skills Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,has no hands, has a lack of vision, has a Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,lack of hearing. May have a Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,cognitive disability. To be able to put Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,yourselves in their shoes and understand Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,how are they working with the thing that Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,I'm building or designing right now, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,can they use it? Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,The alternative is, you build something Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,someone says "oh no it's not accessible!" Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,and so you go back and try to fix it but Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,you probably have been doing the wrong Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,thing at many places you know you may Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,have hundreds of images with no alt text, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,you may have navigation that's very confused Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,or you are relying on libraries that... Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,open internet explorer Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,it's just that the technologies aren't Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,going to figure out. And so that's Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,when someone says, it's too much, too Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,expensive, too much work. Well just do it Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,from the beginning and it'll...it'll probably Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,get a quality product with less work. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,Accessibility is important to incorporate Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,earlier on because if you don't Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,incorporate it early on, you will Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,incorporate it later at greater expense, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,with a certain amount of time you don't Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,have, with a certain amount of money you Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,don't have, to try to make it better. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,Accessibility, unfortunately like Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,everything else in design and web design Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,has to be done from the very beginning. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,So whether you're designing for different Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,devices, whether doing for different kinds Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,of human abilities, all those things have Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,to be thought of from the very beginning Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,and built into your concept of what your Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,your plan is. Of course nobody wants to Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,take time at the end. We're almost there, Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,we just want to get it out, and that's the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,mistake many of us make. It's like Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,"I'll just get it out, then I'll go back and fix it." Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,No. Doesn't ever happen. There's always Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,a next project. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,The first step in getting an accessible Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,site, is to work with the management, so Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,they understand the value of making it Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,accessible, and also helping them Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,understand that we can do pretty Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,much anything they want and be accesible. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,If you just talk about accessibility, it Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,may not be immediately appreciated as Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,something important to do. But if you Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,start talking about quality and the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,overlap of search engine optimisation and Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,accessibility and things of that nature Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,that...that will tend to get people's Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,attention more. Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,When I started, I was a designer and I Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,wanted to make things pretty. And you Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,don't think about anything besides the Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,aesthetics. And what I soon realised was Dialogue: 0,9:59:59.99,9:59:59.99,Default,,0000,0000,0000,,that when you have something that works